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    This washing machine setting you almost never use cleans just as well and makes your clothes last twice as long
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This washing machine setting you almost never use cleans just as well and makes your clothes last twice as long

Most people assume longer wash cycles mean cleaner clothes. The logic seems sound: more time in the drum equals more cleaning power. But that assumption keeps you chained to the laundry room longer than necessary, and it’s quietly destroying your favorite clothes in the process.

Laundry ranks dead last on most household chore lists. Unlike mopping or decluttering, which offer immediate, visible results, laundry drags on through too many stages. The hamper fills, the washer runs, items sit damp and forgotten, mildew sets in, and suddenly what should have been an hour becomes a multi-day ordeal. The breakdown happens before the process even gains momentum. But a single adjustment to how you approach the washing machine can eliminate the waiting game entirely while actually protecting your clothing investment.

The recommendation that changed everything

washing machine setting
This washing machine setting you almost never use cleans just as well and makes your clothes last twice as long © SolStock

Patric Richardson’s book Laundry Love: Finding Joy In The Common Chore caught attention with a title that seemed contradictory. Richardson, a laundry expert, fills the pages with laundry history and personal stories, weaving entertainment with practical insight. Among the various tips, one stands out as genuinely transformative: always use the rapid or speed cycle on your washing machine.

The suggestion contradicts what most people believe about effective washing. Richardson explains that modern washing machine technology cleans clothing and linens thoroughly on the shortest available cycle. The express setting isn’t a compromise or a shortcut for emergencies. It’s the cycle that should become your default for most loads. Modern machines are engineered to deliver complete cleaning performance even when the timer shows significantly less time.

Why shorter cycles deliver more

The math alone makes the case compelling. A rapid or speed cycle on a standard washing machine runs anywhere between 20 and 40 minutes. Compare that to a regular cycle, which takes 1 to 1.5 hours. A deep clean cycle pushes even longer. The time difference seems minor until you factor in the reality of how laundry actually happens in most homes.

The waiting creates the problem. Most people start a load, move on to other tasks, and forget the washer is running. By the time you remember, the damp clothes have been sitting long enough for mildew to develop. What should have taken one cycle now requires rewashing, doubling or even tripling the time investment. A shorter cycle keeps the process moving. You’re less likely to forget a 30-minute wash than one that stretches past an hour.

But the speed benefit is only half the advantage. Richardson points out that the express cycle actually extends the lifespan of your garments. The constant friction of fabric rubbing against fabric during a wash cycle wears down fibers. The longer clothes tumble in water, the more friction occurs. Regular and deep clean cycles subject clothing to extended periods of this wearing action. Over time, fibers break down faster, colors fade, and pilling increases.

When items spend less time in the washer, the fibers stay more intact. Less friction means less breakdown. Richardson adds that in order to keep new items looking their best, you should wash them less frequently overall and rewear garments when they’re not genuinely dirty. Whether clothing sits in a washer or gets worn repeatedly, the material eventually wears out. Minimizing time in the machine preserves the fabric longer, keeping clothes looking newer with less pilling and fading.

How to make the switch work

The rapid cycle works for most laundry loads, not just lightly soiled items. Modern washing machines are designed with technology that cleans effectively in less time. The key is trusting that the express setting cleans just as well as longer cycles. For typical everyday laundry, clothing worn once, linens changed weekly, the speed cycle handles everything.

The shift simplifies the entire laundry process. Loads move faster from washer to dryer, reducing the chance items sit forgotten. The time savings add up quickly across multiple loads. More importantly, clothing lasts longer because fibers endure less mechanical stress. The combination makes laundry feel less like an endless cycle and more like a manageable task with a clear endpoint.

The single change that matters

Laundry doesn’t have to consume entire days or destroy your wardrobe. The rapid cycle solves both problems at once. It cuts wash time by half or more, keeping the process moving and preventing the mildew problem that comes from forgotten loads. At the same time, it protects fabric integrity by reducing friction and wear. The express setting isn’t a corner you cut. It’s the smarter default that modern machines were built to deliver. That one adjustment makes all the difference.